We develop our community programmes, aligned to the principles of our sustainability strategy, with two main considerations – the needs of the local people and that development plans are in line with the UN Millennium Development Goals (UNMDG).
To maximise outcomes we focus on seven key areas through our community investment activities. These have been chosen as a response to both local needs and direction from international development frameworks and are specifically tailored, taking into account relevant cultural backgrounds:
Delivering our programmes
Guided by the ‘Public-Private-People-Partnership’ (4Ps) model, the majority of our initiatives are carried out in collaboration with external partners, who bring relevant expertise. Our partners include governments, local and international organisations and institutions, including universities, schools and hospitals. A consistent feature of our projects is our aim that they can be handed over to the community.
To manage both our community relationships and community investment programmes, we have a dedicated team of over 180 corporate social responsibility personnel. These individuals are crucial to driving and managing local engagement and act as a point of contact for community members.
We discuss this year’s community activities in more detail in our Sustainable Development report.